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Security Group Africa (SGA) Joins EarthSearch Partner Network With a $500k Annual Purchase Commitment

TMCNet:  Security Group Africa (SGA) Joins EarthSearch Partner Network With a $500k Annual Purchase Commitment

[May 14, 2012]

Security Group Africa (SGA) Joins EarthSearch Partner Network With a $500k Annual Purchase Commitment

(Marketwire Via Acquire Media NewsEdge) ATLANTA, GA -- (Marketwire) -- 05/14/12 -- East Coast Diversified Corporation (OTCBB: ECDC), through its subsidiary EarthSearch Communications, Inc., announced that its Master Licensee in Kenya, Asonicslive Interlink, has secured a 5 year distributor agreement with Security Group Africa (SGA).

In an agreement executed May 10, 2012 between Asonicslive Interlink and Security Group Africa, SGA will now offer EarthSearch products and technology as part of its security offering to customers throughout the East African region. Asonicslive Interlink, is the exclusive master distributor for EarthSearch integrated RFID/GPS products and services in Kenya. EarthSearch technology utilizes wireless communication between GPS and RFID combined with other sensor technologies to provide solutions for facility management, warehouse operation, cargo distribution, mobile asset monitoring, oil and gas solutions and complex security services.

According to Thaddeus Munguti, Director of Technology of Asonicslive Interlink, "With service operation in more than 8 countries and over 12,000 personnel on the ground, we are looking forward to being a part of the SGA partner network, working closely together and expanding sales opportunities to all of the market it provides services and offering technology solutions from EarthSearch." Security Group Africa is a 40 year old multinational security organization with fixed base operations in the East Africa region, servicing security contracts throughout Africa from its Regional Headquarters in Nairobi, Kenya. Security Group Africa is dedicated to understanding and meeting our clients' precise requirements and fulfilling these with a cost effective inter fusion of service, efficiency and reliability, coupled with appropriate implementation of technology based security solutions.

"Visiting Kenya and facilitating the agreement between Asonicslive and SGA was important to our 2012 goal; our partner network has been instrumental in the recent surge in sales and revenue growth, and we look to aggressively continue to expand our partner network, leveraging the network to deliver a successful year for the company in 2012," said Kayode Aladesuyi, Chairman and CEO of ECDC and EarthSearch.

For partner opportunities, system analysts, warehouse operation or fleet and asset managers wishing to see how LogiBoxx solutions may assist in optimizing your supply chain management, or critical infrastructure and asset monitoring, please email us for a brochure or demo at businesssolutions@earthsearch.us About Asonicslive Interlink Asonicslive Interlink Ltd is a fully Kenyan owned company that specializes in Asset Tracking and Identification solutions. We challenge the imagination for desired solutions using GPS, RFID and other sensor technologies. We deliver solutions relevant to operations of businesses and organizations. We deliver innovative technology also powered by alternative energy sources.

The company has focused on and continues to innovate in the areas of RFID, GPS, and Sensor and Biometric technologies delivering practical solutions to solve everyday business issues. Asonicslive Interlink Ltd is evolving into a highly sophisticated technological company offering leading edge in fleet Management, Asset Tracking and a host of solutions to both individuals and organizations in the region.

For more information visit: www.asonicslive.net About East Coast Diversified Corporation East Coast Diversified Corporation (OTCBB: ECDC) is a holding corporation with a diversified group of technology companies. Its business portfolio includes businesses offering technology for logistics and asset management, media entertainment technology, transportation safety and class attendance monitoring system and social media applications.

EarthSearch offers solutions using the world's first wireless communication between GPS and RFID. EarthSearch delivers solutions relevant to the operations of businesses and governments across the globe, providing efficiency, cost saving, continuous visibility of assets and cargo in transit, with real time visibility across the entire supply chain. Solutions delivered include warehouse operation, movement of secured cargo, oil tankers, pipeline and other fixed assets management solutions. EarthSearch solutions integrate sensor technology for fuel monitoring, temperature sensor, weight sensors, door sensor and a variety of other custom applications.

StudentConnect also utilizes our proprietary wireless communication between GPS and RFID to provide transportation safety and class attendance monitoring solutions to schools, alerting parents and schools of safe departure and arrival of students riding on school buses and providing an automated class attendance monitoring system that engages parents with information about student behavior at school, including providing real time notification regarding truancy and skip class behavior. StudentConnect uses wireless technology integrated with GPS/RFID to gather and combine parental behavior, student behavior at school and academic data to create predictive analytics for school administrators that help with improving education.

Rogue Paper's award-winning social media technology. TV Tune-In, developed by Rogue Paper, is a real-time, companion viewing and mobile app development platform for media companies to help drive viewership, conversation and interactions for television shows and content. TV Tune-In's CMS allows media companies to develop branded iPhone and iPad apps for television shows and channels. Powering such category leading applications as MTV's WatchWith and VH1's Co-Star iPhone and iPad applications, users can actively comment along with their favorite show (live or time-shifted).

WetWinds, a new social media division scheduled to launch in summer 2012 will deliver interactive social media experience to audiences and users across the globe. Register to be part of the first one million global beta users at: www.wetwinds.us For more information on East Coast Diversified Corporation and its group of companies please visit the company's website at www.eastcoastdiversified.com.

"SAFE HARBOR" STATEMENT UNDER THE PRIVATE SECURITIES LITIGATION REFORM ACT OF 1995: The statements contained in this release which are not historical facts are forward-looking statements that are subject to risks and uncertainties that could cause actual results to differ materially from those set forth in or implied by forward-looking statements. These risks and uncertainties include the Company's entry into new commercial businesses, the risk of obtaining financing, recruiting and retaining qualified personnel, and other risks described in the Company's Securities and Exchange Commission filings. The forward-looking statements in this press release speak only as of the date hereof, and the Company disclaims any obligation to provide updates, revisions or amendments to any forward-looking statement to reflect changes in the Company's expectations or future events.

Editorial Contact Glenn Davis EarthSearch Communications, an ECDC Company +1 770-953-4184 +866-503-9316 investorrelations@earthsearch.us Source: East Coast Diversified Corp.

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